Croy Engineering developed the traffic management plan for the 12,000 seat Verizon Wireless Amphitheatre at Encore Park in Alpharetta, Georgia. One unique aspect that affected the plan was three distinct on-site parking lots, one of which was located behind the venue. For sell out shows there is an off-site parking lot from which a shuttle bus service operates.

Development of the plan required completion of a variety of tasks:

  • Coordination between the ASO, the City of Alpharetta (Traffic Engineering and Police Department), the City of Roswell and the Georgia Department of Transportation (GDOT)
  • Preparation of outing plans for both inbound and outbound maneuvers
  • Directional signage plan
  • Estimation of generated vehicular volumes for a sellout show and the directional distribution of the trips, in order to prepare a revised traffic signal timing plan for giving priority to Amphitheatre bound traffic.

The traffic management plan and revised traffic signal timing plans were put into operation with the opening of the Amphitheatre.